Durham19

ICC Cricket World Cup – Opportunities

Durham will be on the international stage this summer as the county plays host to the ICC Cricket World Cup – the world’s second largest spectator sport.
Three matches will take place at the Chester-le-Street Riverside ground, including England’s final group game against New Zealand.

 

28 June - Sri Lanka and South Africa go head-to-head
1 July - The Sri Lankans return to play the West Indies
3 July - England’s clash against New Zealand

 

The county will also host an official ICC Cricket World Cup Fanzone – follow our social media channels or sign up to the #Durham19 e-newsletter to hear the latest information as it is announced.

Trophy Tour

The ICC Cricket World Cup Trophy is currently on a world-wide tour, arriving in the UK in February. Durham will welcome the trophy in April, which is a great opportunity to catch a glimpse of the prestigious award ahead of the tournament. Follow our social media channels or sign up to the #Durham19 e-newsletter to hear the latest information as it is announced.

How to get involved…

The ICC Cricket World Cup represents an amazing opportunity for businesses. With so much activity taking place across social media and websites, there will be a real buzz created, and through the #Durham19 campaign businesses can tap in to this audience.

Themed activity

Use the cricket theme or link activity to the visiting international teams – see examples below. 

  • Attractions with a sport or cricket exhibition or event
  • Accommodation with a themed breakfast menu 
  • Eateries offering a Sri Lankan menu or South African dish, or a cricket themed afternoon tea with cucumber sandwiches
  • Pubs and bars with a cricket cocktail

Special offers

Special offers and packages are a great way to raise awareness of your business, which will be promoted to visitors via social media and websites. To submit an offer email marketing@visitcountydurham.org.

 

Durham's Year of Culture is being sponsored and supported by Durham County Council, the County Durham Cultural Partnership, Visit County Durham and Partners.

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