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Stargazing tourism is growing in popularity across the UK and Durham has a number of dark sky discovery sites on its doorstep. Visit County Durham currently have a number of initiatives in place to support businesses to ensure that they have all the skills and information they need to welcome visitors who will incorporate star gazing as part of their visit.
Due to the nature of star gazing, it helps to support the rural economy and off peak occupancy. You do not need to change your business model – simply include dark skies alongside your business description in your promotional material. For more information download a copy of the dark sky friendly toolkit.
As astro tourism grows in popularity, Visit County Durham have recognised the need to offer business support to ensure that businesses understand the variety of needs of this market.
As well as the toolkit Visit County Durham will be hosting free business development workshops designed to give you an insight into this area and to broaden your knowledge. The workshops are split into 2 sessions – an afternoon in the class room, covering advice about dark skies in our area and why they are so important, why visitors should choose this area, business case studies, marketing tips and how to make your business dark sky friendly. The second workshop is a guided tour on board a coach visiting some of the area’s key star gazing sites. The visit is hosted by a star gazing specialist and will help you to find out more about the dark sky offer. Attendance is free of charge. Pre-booking is essential.
For more information and dates contact:
Email:firstname.lastname@example.org or 03000 261225