Market Intelligence

The STEAM report measures the volume and value of tourism activity annually.  The data below relates to 2022.  For a full breakdown of performance please download the infographics. 

Overall Performance

• 17.91 million people visited in 2022, up 13.6% on 2021
• Overall visitor expenditure was £1.04 billion, up by 25.6% on 2021      
• The number of  FTE jobs supported by tourism is 11,724, up by 16.5% on 2021

Performance in Durham City

• 3.88 million people visited in 2022, up by 16.9% on 2021
• Overall visitor expenditure was at £249.01 million, up by 35.1% on 2021
• The number of FTE jobs supported by tourism is 2,726, up by 26.8% on 2021

Performance in the Durham Coast

• 2.93 million people visited in 2022, up by 12.3% on 2021
• Overall visitor expenditure was at £148.60 million, up by 21.3% on 2021 
• The number of FTE jobs supported by tourism is 1,558, up by 12.7% on 2021

Performance in the Durham Dales

• 2.42 million people visited in 2022, up by 13% on 2021              
• Overall visitor expenditure was at £216.38 million, up by 26.5% on 2021
• The number of FTE jobs supported by tourism is 2,695, up by 15% on 2021

Performance in the Vale of Durham

• 8.63 million people visited in 2022, up by 12.8% on 2021               
• Overall visitor expenditure was at £424.72 million, up by 21.8% on 2021
• The number of FTE jobs supported by tourism is 4,745, up by 13.3% on 2021

For more information email research@visitcountydurham.org